Home Uncategories Red Bull taps tennis ace Azarenka as brand ambassador

Red Bull taps tennis ace Azarenka as brand ambassador


Jenni Baker, London

Victoria Azarenka Victoria Azarenka of Belarus returns a shot against Kirsten Flipkens of Belgium during their women's singles second round match on Day Three of the 2012 US Open at USTA Billie Jean King National Tennis Center on August 29, 2012 in the Flushing neigborhood of the Queens borough of New York City.
Red Bull has signed up its very first tennis star after reaching an agreement with world number one Victoria Azarenka to become the energy drink’s brand ambassador.
The multi-year endorsement deal will see the 23-year old become the first tennis player to be associated with Red Bull. Financial details of the deal were not disclosed.
“I am really excited to be part of the Red Bull family,” says Azarenka. “I’ve always enjoyed the product and admired how they have worked with their athletes.”
The deal was signed by Lagardçre Unlimited, which manages the tennis star. Commenting on the deal, Lagardçre’s tennis division director of talent marketing Drew LeMesurier said: “She has a certain swagger about her [that is] consistent with the Red Bull culture.”
Azarenka also has endorsement deals with Wilson, MuscleTech, Citizen Watches and Six Star Pr Nutrition.

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2 Comments:

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