After a fulfilling and rewarding business relationship in 2012, frontline brewing giant, Nigerian Breweries Plc is set to reward its...
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February 2013
Pepsi Battles Coke for IPL T20 Domination
by Mark J. Miller PepsiCo is on the aggressive in India, putting in the extra effort (and dollars) to try and keep archrival Coke from ...
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ECOWAS PRESIDENT APPROVE ECOWAS FASHION WEEK AND FASHION DURING THE 38TH ECOWAS ANIVERSSARY
Abuja set to host ecowas fashion week and exhibition for companies. ...
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Diageo launches luxury e-commerce site Alexander & James
Global drinks giant Diageo has launched a luxury e-commerce platform, called Alexander & James, dedicated to its collection of Res...
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Google dominates US search rankings
Jenni Baker, London Google is currently leading the US search market, with 67% of search queries in January 2013 carried out across it...
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Apple world’s most valuable brand, Ferrari most powerful
Jenni Baker, London US electronics giant Apple has been crowned the world’s most valuable brand with a brand value of $87.3bn, but F...
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Carlsberg taps LatAm agency Santo for global ad business
Jenni Baker, London Danish brewer Carlsberg has appointed Argentina-based agency Santo to handle its global advertising account . F...
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Brands in Asia struggling with mobile
Ninety-percent of Asian marketers believe that mobile will play a major role next year, but only 29% of brand advertisers currently have...
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Ford Restarts Fiesta Movement on Social Media With More Focus on Sales
by Dale Buss Three years after its Fiesta Movement campaign wrote a new playbook for social-media marketing, Ford is launching a "...
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Walmart, U.S. Restaurants Feel the Pinch of a Consumer Spending Slowdown
by Dale Buss In their on-again, off-again love affair with spending, the American consumer may just have hit the "off" switc...
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Macy's-Stewart-J.C. Penney Case Off to a Catty Start—And That's Just the Lawyers
by Dale Buss Sure, we get the occasional brand vs. brand dustup in court, but the three-ring circus that opened this week , pitting Mac...
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Robin Sharma S.A. Tour
Win tickets with Mi-Fone to see Robin Sharma Live In South Africa !! Join the conversation on: #MiFoneSharmaSA. C...
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EXPERTS DISCUSS SUSTAINABLE DEVELOPMENT AT 2013 WEEK SOCIAL MEDIA
As part of activities marking the 2013 Social Media Week holding in Lagos for the first time, ThistlePraxis Consulting is organising an ...
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